Why Did I Receive a Notice About the Admiral Tag Being Removed?

Why did I get this email?

We monitor Admiral tag activity to ensure your visitor experience, revenue tools, and reporting stay fully functional. Our system detected that the Admiral tag was recently removed or stopped firing on your site.

What does this mean for my site?

When the Admiral tag is not active:

• Recover, Paywall, and other modules stop functioning
• Analytics collection stops
• Visitor experience may be impacted
• If you rely on Admiral as your CMP, the missing tag could lead to compliance issues

If this was unintentional, please reinstall the tag as soon as possible to restore functionality.

How do I reinstall the Admiral tag?

You can reinstall it in just a few minutes:

1. Log in to your dashboard at https://app.getadmiral.com
2. Click Install from the sidebar
3. Copy and paste your unique tag code into your site’s header

Need help? Reply to the email we sent—we’re happy to assist.

Does this impact my agreement with Admiral?

No, but if you use Admiral for adblock recovery, recovered revenue will be extrapolated from earlier periods when our tag was live and full recovery reporting was available. From the date that our tag is re-installed, billing will return to using recovered revenue reports.

Who can I talk to if I have questions?

Just reply to our email—our Customer Love team can guide you through reinstalling the tag, reviewing your setup, or answering any questions about your account.