Excluding Acceptable Ads in Google Ad Manager Reporting

Create a report in GAM to track the impressions and revenue Admiral has recovered, exclusive of Acceptable Ads.

If your current bootstrap does not contain "admiral-engaged" you'll need to head to the install page for that property and replace your current bootstrap with the new one.

Not sure? Email customerlove@getadmiral.com and we'll be happy to help.

Excluding Acceptable Ads

Create the following reports in Google Ad Manager to exclude Acceptable Ads impressions and revenue. If you are using an Acceptable Ads vendor with Admiral, you will need a make sure the key-values used to track both Admiral and Acceptable Ads have each been enabled as a Custom Dimension.

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The following reports reports need to be created using the Custom Dimensions as Filters.

1) admiral-engaged IS ANY OF true AND up_recovery IS ANY OF true

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2) admiral-engaged IS ANY OF true AND up_recovery IS NONE OF true

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3) admiral-engaged IS NONE OF true AND up_recovery IS ANY OF true

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4) admiral-engaged IS NONE OF true AND  up_recovery IS NONE OF true

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These reports should be scheduled monthly to be delivered on the first of each month for the previous month's reporting. Reports should be scheduled to send to billing@getadmiral.com

 

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